It’s safe to bet that most people woke up on Wednesday morning wondering what the hell Kony 2012 is.
After watching the half-hour long video, I definitely had a better idea, but I’m still not 100 per cent caught up on the history of the Lord’s Resistance Army and Kony in general. I’m sure most people feel the same way, considering the majority of the western hemisphere didn’t know who he was 48 hours ago.
One argument against the charity, Invisible Children, is that awareness doesn’t equal action. That may be true, but the point of the video was to make Kony famous, and it definitely has. The problem Invisible Children was having prior to this was creating awareness because no one knew who Kony was. Now we all do.
A few people have asked me to explain this story, and truth be told, it’s moving too fast for me to accurately do that. Instead, I’ve compiled a few news stories and ideas from sources I trust, found below.
Regardless of what your opinion is on Invisible Children, you have to admit their social media tactics had a phenomenal impact and we can all learn a lot from that.
For more news to think about, read Kim’s coverage of the grisly Dustin Paxton case.